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WELCOME TO MODELLAND: Tyra Banks Wants YOU To Live The Ultimate Modeling Fantasy, But You'll Need Some Coins

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Tyra Banks brought us "America's Next Top Model" and now she's launching a new model experience! Deets on her new project ModelLand inside...

Tyra Banks is in the Big Apple on the promo trail for her brand new modeling experience, ModelLand.

After creating “America’s Next Top Model” (one of the longest running reality series in history), Tyra Banks has a new story-driven attraction that features fashion and beauty, photoshoots and runways, shopping and theatre…AND most importantly, YOU.

Over a decade in the making, ModelLand is the 21,000 square foot, multi-level attraction in Santa Monica where modeling fans can come to experience the ultimate modeling fantasy. Moms, dads, daughters, sons…everyone!

Infused with breakthrough empowerment and ideologies of self love, ModelLand combines the glamour of America’s Next Top Model, the whimsy of Willy Wonka, and the magic of Disneyland, to make both fashion & beauty a fun, theatrical, and empowering experience for all. Redefining the meaning of “model.”

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Yes, YOU are the model and ModelLand will whip you get model ready for your big shoot. There’s makeup, styling, lookbooks and photoshoots with themes. Oh, and every time you come back, there will be a different theme and ever-changing shows, offering a new experience each time.

“I believe all shapes AND all sizes AND all ages AND all shades deserve to feel beautiful, powerful, and be the fantasy versions of themselves. ModelLand is not just an attraction. It’s a place full of story that challenges what ‘attractive’ means,” Tyra said in a press release.

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“When you step into ModelLand, you enter a fantastical world where we celebrate YOUR uniqueness while we help you master your angles and up your photo game. YOU are ModelLand’s star. Our cameras are waiting for you,” she concluded.


Tickets range from $59 to a whooping $1,495! Sheesh. General Access tickets are $59.00 (excluding fees), General Access for a child is $39.00 (excluding fees), the Fantascene Photoshoot ticket is $549.00 (excluding fees), and the Fantascene Dream ticket will run you $1,495.00 (excluding fees). It's going to cost a pretty penny to smize in Tyra's ModelLand.


ModelLand also offers membership subscriptions:

For $198, you'll receive 4 General Access visits (valid for 12 months) and a ModelLand t-shirt.

For $590.00, you'll get 12 General Access visits (valid for 12 months), and a ModelLand hoodie.

For $1,650.00, you'll receive 4 General Access visits, 4 Fantascene Photoshoot visits (valid for 12 months), a ModelLand hoodie and a ModelLand Lightcatcher Beauty Kit.

For $5,490.00, you'll receive 12 General Access visits, 12 Fantascene Photoshoot visits (valid for 12 months), additional hair couture piece with styling tips, a ModelLand hoodie, a ModelLand Lightcatcher Beauty Kit, and a ModelLand Necklace.

The modeling mogul appeared on “Good Morning America” this morning to announce the opening of ModelLand:

The businesswoman also appeared on “Watch What Happens Live” alongside “ANTM” chick /”RHOA” star Eva Marcille last night:

ModelLand will officially open this spring. Tickets for ModelLand are available now here.


Photos: Backgrid/The Rose Group

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